About the episode

  • EP. 1.2
  • • October 22, 2020 •
  • 26:19

In this episode, Jordan interviews Beth Erwin of Avail Medsystems, a leader in the procedural telemedicine industry. Beth shares with us her personal journey in the industry, her views on the constantly evolving sales culture, and some advice for women looking to get into the industry.

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Beth Erwin Interview & Procedural Telemedicine

In this episode, Jordan interviews Beth Erwin of Avail Medsystems, a leader in the procedural telemedicine industry.

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About the episode

  • EP. 1.1
  • • October 14, 2020 •
  • 10:48

In the inaugural episode of the Chase MedSearch Podcast, Jordan Chase covers two mistakes that applicants commonly make which stop the interview process dead in its tracks. He also discusses why he decided to start this podcast and what value he hopes to bring to the medical device sales industry.

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Two Surefire Ways to Not Progress in the Interview Process

Jordan Chase covers two mistakes that applicants commonly make which stop the interview process dead in its tracks.

Continue reading

Launching the Chase MedSearch Podcast

In the inaugural episode of the Chase MedSearch Podcast, Jordan Chase covers two mistakes that applicants commonly make which stop the interview process dead in its tracks. He also discusses why he decided to start this podcast and what value he hopes…

Continue reading

Expanding Surgical Company Case Study

Medical Device Surgical Procedure

Medical Device Surgical Company Wins Big by Hiring B2B Game Changers

Specialty: Surgical

The Situation

Our medical device client in the surgical niche was rapidly growing and not having current staffing needs met by existing recruiters.  Chase MedSearch was brought on to meet extremely urgent recruiting needs focused on identifying top performing business-to-business (B2B) sales representatives.

The Results

By partnering with Chase MedSearch, our client was able to immediately tap into top talent with exceptional performance. Within one day, the client was able to review resumes and schedule candidates for interviews. Subsequently, the client hired over forty (40) Medical Device Sales Representatives that made a key contribution to revenue growth.  These aggressive, early career B2B sales hires took the company’s wound care market niche by storm, producing incredible results within one year. Three years later, the client was sold for over $90 million dollars.

Interventional Pain & Spine Sales Case Study

Spine on tablet

How Acquiring Top Talent Propelled a Product Launch to National Prominence

Specialty: Interventional Pain & Spine

The Situation

Our start up medical device client in the spine niche was on an extremely tight schedule to initially hire seven (7) people within thirty days. They had recently received FDA approval and were ready to commercialize their product. Positions were located in key metropolitan areas throughout the U.S. Experienced sales representatives, with both spine and pain experience and call points, were required.

The Results

By partnering with Chase MedSearch, our client was able to rapidly tap into key markets and begin reviewing resumes, interviewing, and making offers within one week!

Fast forward to present day, over 65 new hires placed as Sales Managers, Sales Representatives and Clinical Specialists.

Multiple hires were promoted to Regional Sales Directors (RSDs) and others earned prestigious “President’s Club” awards.  Ultimately,  the company was purchased for over 8 times revenue.

Partnership in 2 Minutes

Shaking Hands

I realize that there are recruiters out there who waste people’s time. Nevertheless, when I contact someone I don’t know and they say: “Sounds good, send me the information”. I don’t do that. I’m not going to send information on a job with all the specifics (and I do work hard to have the specifics) when I don’t know the candidate. We live in a connected world and it’s far too easy to do an end-run around a recruiter and either apply online (bad idea 99.99% of the time) or talk to someone you know that works there who will pass along the resume. Instead, I say, “I have the details and will give them to you but I need two minutes of your time.” And I’ll literally take two minutes of their time.

Rarely does the conversation just run two minutes, but I do stop and take a pulse check to make sure we’re tracking and if not the candidate is back on track with the rest of their day. If it’s interesting to them, then they get the details. They can still do an end-run around me, of course, but hopefully we’ve got something established, like trust and they know and believe I can help them get this position should they decide they’re in. That’s called partnership. And it works.

Always Be Ready

You’ve probably heard of ABC (Always Be Closing) but have you heard of ABR (Always Be Ready)?

Recently someone in a field sales organization told me that there will be a call later that day that will mean big company changes within their organization. No one knew what it meant.  It could have meant layoffs. People were scared. They knew it was not good news. My advice in that situation was fairly simple:

  • If you have a company phone, ensure all your contacts in your phone are backed up somewhere else that you can get them.
  • Immediately print off all your sales reports and save them.
  • Pull anything and everything out of your company email that you want to save.
  • If there's training, processes or anything valuable that you want to keep and apply at a new employer GET. IT. NOW.

No matter how long you’ve been there, there are things of value you’ve learned. Make sure those travel with you wherever you go. (Disclaimer: If things are not labeled confidential or for company use only, of course.)   🙂  Run this question through your mind: “If I am laid off on this call and they cut me out of all systems, “Do I have everything I need and want — both to help me get my next job and make me successful in my next job?” Come to think of it, that’s a useful exercise even if you’re not awaiting a scary company-wide conference call.

New Skill Set Case Study

Medical professional sitting at desk

Product Launch Demanded A New Skill Set

Specialty: Wound Care

The Situation

Our medical device client in the wound care niche was about to enter a new market while launching a new product against a giant competitor. The objective was to build a high-performing, cross-functional team of 25 individuals comprised of Marketing, Sales, Sales Training, and Clinical Specialists.  These positions were located in key U.S. markets and many required strong physician relationships.

The Results

By partnering with Chase MedSearch, our client was able to have everyone in place and hired well in-advance of their commercialization launch.

Based on this success, the client subsequently re-engaged Chase MedSearch for a second build out of a completely new sales team in an additional new market they were entering.

From Pharma to Medical Devices

A topic of ongoing discussion in medical device hiring circles continues to be pharmaceutical reps transitioning into medical devices. When I started in the device industry in 1998, I was told that most pharmaceutical reps. were not built for device sales. Since then, I’ve been a part of transitioning many pharmaceutical reps. into devices, and met amazing people along the way (who went on to win awards). 

However, a perception persists that is built from some or all of the following objections:  

  • pharmaceutical reps. don’t actually sell – they detail and aren’t good at asking for the business, 
  • they don’t want to (or can’t) work the hours that device reps put in, 
  • they aren’t trained in sales basics like business-to-business (B2B) reps are in terms of prospecting, qualifying targets, closing, 
  • they aren’t driven/motivated like device reps. are to succeed and 
  • their sales results have a three month lag so they aren’t used to making real time adjustments to their work. 

For those of you that have either hired a pharmaceutical rep. that became successful or made the transition yourself from pharmaceutical sales to device, what did it take and why do you believe you made a successful transition/hire?